No headshots, no titles-for-titles'-sake. Seven expertise modules that load into your GTM, each with a defined job, defined outputs, and a defined place in the loop.
| Active Stage | Discvr | Rsrch | Agents | Strat | Record | Edit | Distro | Optim | Report |
|---|---|---|---|---|---|---|---|---|---|
| 01 PM Strategists | |||||||||
| 02 Creative Designers | |||||||||
| 03 Motion Designers | |||||||||
| 04 Video Editors | |||||||||
| 05 Content Writers | |||||||||
| 06 Podcast GTM Producers | |||||||||
| 07 Founder Brand |
Runs in: Discovery · Strategy · Reporting
Every asset downstream inherits their decisions. Get this wrong and the whole loop produces noise.
Runs in: Strategy · Editing · Distribution
The difference between scrolled-past and stopped-on is decided in the first 200 milliseconds.
Runs in: Editing · Distribution
Motion explains in ten seconds what paragraphs never will. Complex products need it most.
Runs in: Recording · Editing
Retention is edited in, not recorded in. The edit decides whether the algorithm works for you.
Runs in: Research · Strategy · Editing
Voice is the one thing agents can't own. Writers turn 80% drafts into things people quote.
Runs in: Discovery · Strategy · Recording
Every guest is a warm relationship with a target account. Pre-production decides whether an episode sells or just fills a feed.
Runs in: Discovery · Recording · Editing
People buy from people. In founder-led sales, the founder is the highest-converting channel.
7 roles ≈ $700K+/yr in salaries, 6+ months to assemble
Deliverables on invoice, no system, knowledge walks out monthly
All seven modules, loaded into your loop, running week one